Ian Hajar

Creative Director | Culture & Brand Architect | Building media, lifestyle & experience-driven brands into cultural platforms

Role
Head of Content at Mad Rabbit
Location
Staten Island, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Ian Hajar

I build brands that shape culture.As a Creative Director, I specialize in transforming media platforms, lifestyle brands, and creative businesses into cultural ecosystems — aligning storytelling, audience growth, brand identity, and experience design into one scalable system.Over the past 20+ years, I’ve led creative direction, brand evolution, digital expansion, campaigns, partnerships, and experiential initiatives that increased audience reach, engagement, and revenue across multiple industries.Many know my work through high-profile culture platforms and lifestyle brands, but the focus has always been the same:helping brands move from being companies people buy from → to brands people follow.I’m always open to connecting with leaders building culture-driven brands, media platforms, and creative experiences.

Experience

  1. Head of Content

    Mad Rabbit

    May 2024 — Present

    Lead global creative vision across campaigns, digital, and collaborations.• Directed integrated campaigns increasing engagement and brand loyalty• Led artist partnerships strengthening cultural reach• Unified brand identity across social, web, and marketing

Education

  • Lincoln

    PHOTOGRAPHY, Photography

    1992 — 1994

  • Sullivan County Community College

    Photo, Photography

    1994 — 1996

Skills

  • Publishing
  • Adobe Creative Suite
  • Image Editing
  • Storytelling
  • Social Media Communications
  • Photography
  • Brand Development
  • SEO
  • Advertising
  • Magazines
  • Marketing
  • Commercial Photography
  • Integrated Marketing
  • Social Media Marketing
  • Social Marketing
  • Image Manipulation
  • Social Media Consulting
  • Creative Direction
  • Art Direction
  • Photoshop
  • Editorial
  • Adobe Photoshop
  • Video
  • Publications
  • Graphic Design
  • Entertainment
  • Illustrator
  • Blogging
  • Mac
  • Film
  • Video Production
  • Photo Shoots
  • Copywriting
  • Fashion
  • Digital Photography
  • Management Consulting
  • Adobe Illustrator
  • Social Networking
  • Art
  • Logo Design

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Ian Hajar — Head of Content at Mad Rabbit in Staten Island, NY, US | Unifers