Sameer Joshi
Strategic Intrapreneur ➡ Organizational Leadership | P&L Management | Brand & Investor Relations’ Management | GTM & Media Planning | B2B/B2C Models | Business Transformation | Profit Optimization | Market Research
- Role
- Chief Marketing Officer at Happyness Factory
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sameer Joshi
An enthusiastic and transformative leader with 25+ years of progressive experience in…
Experience
Chief Marketing Officer
Aug 2017 — Present · Mumbai, IN
In this role, I formulated strategic plans, established B2B & B2C partnerships, and developed products backed by customer advocacy. I created brand visibility, garnered trust & confidence of diverse stakeholders, deployed innovation & industry best practices to streamline operations, and capitalized on social media tools and platforms to establish Top of Mind (TOM) awareness. My KRAs also included instituting SOPs, systems, and channels to enable ease of operations, service delivery, and customer satisfaction, translating to scale-up of the business from scratch to 8K clients, 50 partners, and thousands of crores worth of Assets Under Management (AUM), within the said span. Some of the significant deliverables and achievements were: Steer rapid growth of the business – onboarded 400 clients and sourced several crores ₹ AUM within 18 months of launch. Spearheaded launch of the B2B portal, translating to 100% revenue growth, Y-o-Y,<1% churn, and above-industry average AUM per client. Conducted seminars and delivered live demos to 5K+ Independent Financial Advisors pan India. Negotiated with and influenced senior leadership to invest in revamping the B2C portal, launching a mobile app, and unifying messaging across all platforms while also enabling targeted communication as per the audience. Optimized profits by nurturing specialists as well as generalists in the teams; encouraged multitasking, upskilled resources through cost-effective training methodologies, tracked performance, and standardized processes to increase productivity.
Education
Savitribai Phule Pune University
MBA, Marketing
1996 — 1998
Gokhale Institute of Politics & Economics, Pune
M.A, Economics
1994 — 1996
Jobs for Politics and Economics
Master's degree, Economics
1994 — 1996
Pune University
MBA, Marketing
1996 — 1998
Fergusson College, University of Pune
B.A, Economics
1991 — 1994
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