Sameer Mirza
Performance Marketer | Paid Marketing | Funnel Based Marketing | PPC | Analytics | Email Marketing | CRO Optimization I Meta Ads | Google Ads | Growth marketing and branding strategies that increase revenues
- Role
- Performance Marketer at Jivo Solutions
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Sameer Mirza
I\'m an enthusiastic person with highly motivated and leadership skills. Eager to learn innovative ideas and implement that ideas on pre-existing technology and methodology. I also have the ability to work as an individual as well as in a group.
Experience
Performance Marketer
Mar 2025 — Present
I originally joined the team under the brand Zeminik, where I led performance marketing efforts across multiple industries. As the company evolved, we rebranded to JIVO Solutions—a transformation I actively contributed to through strategic brand awareness and marketing initiatives.Led end-to-end paid marketing campaigns across Google Ads, Meta Ads, LinkedIn Ads, and Bing Ads for diverse industries including healthcare, education, consulting, and home services.Conducted in-depth market research, keyword analysis, and audience segmentation to craft highly targeted, high-converting campaigns.Developed and optimized ad creatives, landing pages, and messaging to align with client brand strategies and maximize conversion rates.Implemented data-driven campaign optimization, including A/B testing, bid adjustments, and budget reallocations to lower Cost Per Acquisition (CPA) and increase Return on Ad Spend (ROAS).Collaborated with cross-functional teams (creative, design, client servicing) to ensure campaign alignment with broader marketing objectives.Launched new customer acquisition campaigns, successfully achieving 900+ qualified leads monthly for key client verticals.Played a key role in rebranding and brand awareness initiatives, delivering 40% higher engagement through strategic teaser and reveal campaigns.Maintained a 90%+ client retention rate through consistent campaign success, proactive communication, and data-backed performance reporting.Skilled in using tools like Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, Hotjar, and Google Tag Manager for tracking, analysis, and optimization.
Education
Kirori Mal College, University of Delhi
Bachelor of Science - B.Sc
2015 — 2018
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