Sameena Shaistarimsha Sam

About Sameena Shaistarimsha Sam

Marketing Data Analyst at Winprosys, specializing in turning marketing and recruitment data into clear, actionable insights that drive smarter decisions and measurable growth.In my role, I analyze campaign performance across LinkedIn, job portals, email marketing, and digital channels to understand engagement, conversion, and lead quality. I work closely with recruiting and business development teams to support data-driven hiring strategies and market outreach.I also help professionals land full-time opportunities faster in the United States by supporting employer outreach, hiring analytics, and market insights that connect the right talent with the right roles.My experience includes building dashboards and reports using Excel and Google Sheets, tracking KPIs such as CTR, conversion rates, pipeline metrics, and campaign ROI, and conducting market and competitor research to identify trends and opportunities. I also support data cleaning, validation, and automation of recurring reports to improve accuracy and efficiency.I’m passionate about using data to solve real business problems, improve marketing performance, and create meaningful career outcomes for professionals.

Experience

1. Marketing Data Analyst

   WinProSys

   Dec 2025 — Present · Norwalk, CT, US

   Analyzed marketing and recruitment data to support data-driven decisions across hiring, employer outreach, and digital campaigns.Created and maintained reports and dashboards using Excel and Google Sheets to track leads, applications, conversions, and engagement metrics.Monitored performance across LinkedIn campaigns, job portals, email marketing, and website traffic, identifying trends and improvement areas.Assisted recruiting and business development teams by analyzing candidate pipelines, job demand, and response rates.Tracked key metrics such as CTR, engagement rate, application conversion, and lead quality to improve campaign effectiveness.Cleaned, organized, and validated datasets related to candidates, employers, job postings, and marketing channels.Conducted basic market and competitor research to identify skill demand, hiring trends, and industry benchmarks.Supported automation of recurring reports to reduce manual effort and improve accuracy.Prepared data summaries and insights for internal presentations and weekly performance reviews.Followed data privacy and compliance guidelines while handling sensitive candidate and employer information.

Education

• Avinash College of Commerce - India

  Bachelor of Business Administration, Business Administration and Management, General

  2024

• Osmania University, Hyderabad

  Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services