Sam Dorman
Design Lead + Art Director
- Role
- Sr Manager of Design, Growth at ARMRA®
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
Experience
Sr Manager of Design, Growth
Apr 2025 — Present · Austin, TX, US
Owns creative execution for growth acquisition marketing campaigns across paid social, search, and displayDevelops high-converting ad creatives (video, static, motion, and copy overlays) tailored to funnel stage and audience segmentPartners with marketing and creative teams to align ad content with brand standards and campaign goalsSources and adapts influencer and UGC content into performance-first creative assetsUses performance data to inform design decisions, testing iterations, and creative strategyResearches industry trends, competitor creativity, and emerging formats to ensure content remains relevant and effectiveSupports storytelling strategy for both retail and DTC audiences through compelling design and campaign messaging
Education
Stephens College
Strategic Communication and Integrated Marketing
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