Samantha Y.

Product Designer at Ford Pro

Role
Product Designer at Ford Motor Company
Location
Sterling Heights, MI, US
LinkedIn followers
500 followers

About Samantha Y.

I am a UX Product Designer with more than 10 years of history of uncovering user pain points with natural gravitation towards the user and business strategy. I implemented the design thinking process by using proper strategy & through surveys, user testing and focus groups. Moreover, I utilized the integrated design-centered approach to research iterative feedback loops phases of UX cycle and simultaneously interacted with different stakeholders and investors. I have also implemented the complete UX/UI for e-commerce websites while focusing on the mobile device compatibility at the same time. The typical process includes research & synthesis, ideation, prototyping, user testing and implementation for customer’s journey with a responsive efficiency using Adobe XD, Sketch and Principle. As a data-driven UX Product Designer with a curious mind for UX strategy and design:• I have built several design variations catering to a device’s interface, navigation, and functionality and evaluated the performance through usability testing and continuous data reviews.• I also followed it up with usability surveying and UI/UX improvements implementing user’s feedback for optimal functionality in mobile devices and most efficient end-user experience.• I am experienced in both UX Design and Research, whereas my strength lies in translating complex workflows and user contexts into streamlined experiences across both web and mobile products, while thriving in fast-paced, cross-disciplinary and collaborative work cultures.

Experience

  1. Product Designer

    Ford Motor Company

    Aug 2021 — Present · US

    The full product lifecycle process includes problem discovery (research), data synthesis, solution ideation, reactive prototyping, implementation for product’s journey by using Figma or Principle, user testing, validation and delivery design and maintain user flow and responsiveness for CRM platform.Follow up with usability surveying and UI/UX improvements implementing user’s feedback for optimal functionality in mobile devices and most efficient end-user experience. Iteratively designed and prototyped the web/mobile application from research data

Education

  • College for Creative Studies

    Master of Fine Arts (MFA), Integrated Design

    2012 — 2015

  • Cleary University

    Master of Business Administration (MBA), Analytics, Technology, and Innovation

    2016 — 2018

  • Nanjing University of the Arts

    Bachelor's degree, Industrial Design

    2006 — 2010

Skills

  • Interaction Design
  • Product Design
  • Lightroom
  • User Experience Research
  • User Experience
  • Rhino
  • User Interface Design
  • Design Thinking
  • Concept Design
  • Interdisciplinary Design
  • Graphic Design
  • Photoshop
  • Sketching
  • Typography
  • Industrial Design
  • Indesign
  • Model Making
  • Concept Development
  • Dreamweaver
  • Illustrator
  • Keyshot
  • Concept Generation
  • Hypershot
  • User Experience Design
  • Microsoft Office
  • Rendering

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Samantha Y. — Product Designer at Ford Motor Company in Sterling Heights, MI, US | Unifers