Samantha de Los Santos
Americas Business Strategy & Operations | Google
- Role
- Strategy & Operations Associate at Google
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Samantha de Los Santos
I’m a sales enablement leader in the advertising technology space with a focus on product marketing, GTMs, and growth strategies for global ad sales teams. Over the past few years, I’ve helped secure multi-million-dollar RFI wins, transformed complex campaign data into compelling case studies, and built custom product collateral for top-tier clients, global events, and seasonal initiatives.My expertise spans across go-to-market strategy, competitive analysis, technical product marketing, and client communications—with proven success in driving adoption, differentiation, and measurable results. I’ve also partnered closely on M&A integrations and client strategy to ensure alignment across product and sales.With AI reshaping the industry, I’m passionate about weaving innovation into sales enablement strategies that remain cost-effective, scalable, and impactful. At the heart of it, I love creating winning collateral and strategies that not only hit KPIs but also bring clarity and momentum to the teams I support.
Experience
Strategy & Operations Associate
Sep 2025 — Present · Chicago, IL, US
Education
Lehigh University College of Business
Bachelor of Science - BS, Marketing
Deloitte Univeristy
Tax
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