Samantha McGarry
Executive Vice President of Story Crafting @Inkhouse, an Orchestra company
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WORK HISTORY
Executive Vice President of Story Crafting @Inkhouse, an Orchestra company
Waltham, MA, US
Story Crafting is Inkhouse\'s proven approach to helping organizations develop compelling, timely, and differentiated narratives that support their business goals and clearly articulate why they matter.
EDUCATION
The University of Manchester
Bachelor's degree, French Studies
SKILLS
ABOUT SAMANTHA MCGARRY
A story crafter at my core, I bring business acumen, personality, creativity and passion to the PR and communications role. With three+ decades of experience, my skills span strategic counsel, narrative and story development, integrated comms planning, media relations, content development, and social media. I lead successful teams that are smart, creative, and motivated, encouraging everyone to shine, be curious, show how they think, and represent their work. I love what I do.Nothing gives me a bigger thrill than placing top-notch media coverage that strategically supports my clients\' business goals. Thanks to strong relationships with key reporters, I secure regular coverage for clients in national business publications including the Wall Street Journal, Forbes, New York Times, and USA Today as well as key technology publications such as TechCrunch.My B2B and B2C industry expertise span all facets of enterprise technology and digital transformation including martech, retail/commerce, AI, mobile/apps, SaaS, data, development, etc. I am an activist and advocate for gun violence prevention. I am currently volunteering with - and the media lead - for Grassroots for Gun Violence Prevention. Previously I was a local organizer and state media lead with the Massachusetts chapter of Moms Demand Action for Gun Sense. I used to blog at and have been a contributing blogger at Huffington Post Parents, Famtivity, BlogHer and the Framingham Patch.
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