Samantha Lena Welch
Program Communications Lead at Lockheed Martin
- Role
- Mfc Communications Representative Staff at Lockheed Martin
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Samantha Lena Welch
I thrive in an environment where I can create, envision and execute. I\'ve powered creative initiatives for the past 10 years, directing ideas that attract, inform and captivate diverse audiences. As a result, I\'ve delivered flawlessly executed communications plans that reach the entire enterprise I support. Understanding diverse audiences gives me a competitive advantage when delivering organizational messaging.Recently, I demonstrated my prowess in marketing and communications, winning the highly coveted Platinum MarCom Award for Feature Article. I\'m also a two-time winner of the MarCom Gold Award, earning praise for spotlighting issues within the veterinary profession including mental wellness and advancements in animal prosthetics. I excel at leveraging my strengths in strategic communications to assist organizations during times of heavy change by building value through ADKAR change management techniques. I develop and implement rigorous communications campaigns, mobilize a multichannel approach to control narratives and drive communication choices to align with operational objectives. The messages that I\'ve created have been used to unify messaging to graduates and commencement attendees, direct comprehensive program redesign, and bring communications and marketing into line with university brand standards. If you\'re interested in learning more about how to hone your marketing and communications skills, or you want to talk shop, message me and let\'s connect!
Experience
Mfc Communications Representative Staff
Jan 2025 — Present · Orlando, FL, US
Lockheed Martin Missiles & Fire Control Program Communications for the Close Combat System program area (including Javelin®) and an expanded role that also includes communications for the Lockheed Martin Solid Rocket Motor Product Center (including the leadership team’s capture efforts)
Education
University of Central Florida
Graduate Certificate, Business/Corporate Communications
2017 — 2020
University of Central Florida
Bachelor of Arts (B.A.), Journalism
2010 — 2014
University of Central Florida
Master of Arts - (M.A.), Mass Communication/Media Studies
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