Samantha Blackman
Senior Consultant @Haisai
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WORK HISTORY
Senior Consultant @Haisai
EDUCATION
CIM | The Chartered Institute of Marketing
Diploma, Digital Marketing
CIM | The Chartered Institute of Marketing
Digital Marketing Diploma, Marketing
ABOUT SAMANTHA BLACKMAN
I’m an experienced digital marketing and ecommerce professional with experience in B2C and B2B. I was recently made redundant from the world’s largest global cyber-security company and seeking new career opportunities. I have experience in managing business relationships with client stakeholders and implementing large projects to optimise customer experience while growing the business. In-depth knowledge of project management, data analysis and digital media channels. Proven record of successful programmes with multi-million-dollar budgets and global revenue streams.At the start of my career I had a number of marketing communication roles from event management, campaign and digital activities. For the last nine years I have specialised in Digital Marketing and Sales and have successfully completed a Digital Marketing Diploma with the Chartered Institute of Marketing (CIM) as well as completing a SEO & PPC course with the Institute of Direct and Digital Marketing (IDM). Specialties: Customer Retention, Lifecycle Optimisation, Campaign integration, SEO, PPC, Social Media, Email Marketing, Content Management, UX, Google Analytics, Adobe Analytics, PowerBI, Adobe Campaign, Wordpress, Survey Monkey, Professional Services, B2B, Professional Practices, B2C, Project Management, Microsoft Project, Jira, Confluence, MS Teams
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