Samantha Binion
Associate Director, Commerce Media at Profitero+ (A Publicis Groupe Company)
- Role
- Associate Director, Commerce Media at Profitero+
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Samantha Binion
Skilled in advertising, marketing automation, email, strategic planning, relationship & campaign management, production, implementation, and analysis. Demonstrated marketing professional in the B2B & B2C space with a Bachelor of Arts (B.A.) in Organizational Communications from North Central College.Optimistic, personable, and detail-oriented person who goes above and beyond to achieve the best results possible. My experience thus far has afforded me valuable attributes that have greatly developed my character and work ethic.
Experience
Associate Director, Commerce Media
Jan 2024 — Present · Chicago, IL, US
As an Associate Director of Commerce Media at Profitero+, I contribute to the development and implementation of Shelf Intelligent Media, a solution that integrates our digital shelf analytics with leading retail media bid management platforms. I focus on driving client success by building strong client relationships, fostering adoption, and demonstrating product value through presentations, case studies, and thought leadership. I collaborate closely with cross-functional teams to refine and enhance the Shelf Intelligent Media solution.
Education
North Central College
Minors, Marketing & Psychology
2012 — 2016
North Central College
Bachelor of Arts (B.A.), Organizational Communication
2012 — 2016
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