Samantha Booth

About Samantha Booth

I am corporate communications and public relations professional with experience in multiple industries (retail, B2B, B2C, manufacturing). I bring a unique perspective to the table, having worked on the client side of business and as an account manger on the agency side. Keeping a pulse on the latest topics and trends, I love all things social media. I\'ve worn many hats throughout my career, understanding many aspects of marketing and public relations. My specialties include: social media, public relations, corporate communications, charitable giving, strategic planning, crisis communications and media relations. When I\'m not at my job, I love spending time with my family, cooking, interior decorating and all things pop culture. If you\'d like to learn more about me or would like to connect, please email me at s••••••••@gmail.com.

Experience

1. Senior Corporate Communications Specialist

   Associated Materials Innovations

   Apr 2024 — Present · Cuyahoga Falls, OH, US

   Spearheaded internal communication efforts, collaborating with executive leadership and stakeholders to align messaging with organizational growth and change management objectives.Developed and executed strategic employee engagement plans informed by feedback, driving increased alignment with corporate priorities.Crafted compelling speeches, talking points, and communication materials for internal and customer-facing events, effectively delivering key messages.Managed internal communication channels, including newsletters and SharePoint, ensuring consistency with brand guidelines and strategy.Partnered with Human Resources to deliver timely communications on critical updates, including open enrollment and policy changes.Supported cross-functional initiatives by coordinating messaging with Marketing Communications and Sales teams for product launches and company announcements.Established key performance metrics and led the evaluation of communication initiatives to optimize impact and refine strategies.Directed employee engagement events and recurring communication cadences, fostering a culture of collaboration and transparency.

Education

• University of Mount Union

  Communication

  2006 — 2010

Skills

• Public Relations
• Internal Communications
• Writing
• Workplace Giving
• Social Media
• Leadership
• Time Management
• Non-Profits
• Marketing
• Copy Editing
• Event Management
• Corporate Communications
• Public Speaking
• Editing
• Internal Events
• Charitable Gift Planning
• Customer Service
• Community Outreach
• Event Planning
• Fundraising
• Proposal Writing
• Marketing Communications
• Facebook
• Photoshop
• Newsletters
• Microsoft Office
• Nonprofits
• Sponsorship
• Strategic Communications