Samantha Smith
Advertising & Digital Media Manager @Textron Specialized Vehicles
Signup · Get unlimited contacts
WORK HISTORY
Advertising & Digital Media Manager @Textron Specialized Vehicles
As a Advertising and Digital Media Manager, I oversee P&L media, social, influencer, and partnership budgets, driving significant opportunity for return on investment. I negotiate strategic partnerships, deliver substantial added value, and leverage analytics to enhance performance, resulting in increased leads, web traffic, audience growth, and funnel building.
EDUCATION
Miami University
Marketing, Media Studies, and Spanish
ABOUT SAMANTHA SMITH
Dynamic and results-driven omnichannel Digital, Media & Engagement Manager with a proven track record of developing impactful strategies and delivering seamless execution. Fueled by a passion for connecting brands with audiences, I specialize in blending creativity with data-driven insights to craft marketing solutions that leave an impact. Let’s collaborate to elevate your digital marketing initiatives and achieve your business goals.Area of ExpertiseB2C & B2B Marketing: Driving strategic campaigns that resonate with diverse audiences.Media & Lead Generation: Delivering results through targeted media strategies. Campaign Launches: Seamlessly managing end-to-end campaign execution.Digital Marketing Strategy: Transforming insights into actionable growth plans.SEO & Paid Search: Optimizing visibility and performance across digital channels.Public Relations & Influencer Partnerships: Building brand authority and trust.Core Skills:Media Buying, Planning & Client StrategyPaid Media & Social Media AdvertisingWebsite Management & OptimizationAnalytics, Data Visualization & Automated MarketingSearch Engine Optimization (SEO)Project Management & Cross-Functional Collaboration
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.