Samantha K.

Microsoft Surface - Senior Product Manager @Insight

As a Sr. Surface Specialist at Insight, I’ve supported Microsoft Surface sales across both the Public Sector and now the Commercial West region, driving revenue growth, optimizing quoting processes, and enabling Insight’s partner ecosystem. I collaborate closely with Microsoft and AV distribution partners to secure pricing, align inventory, and deliver end-to-end support for complex deals.Key Contributions:Territory Expansion: Transitioned from a Public Sector focus to covering the broader Commercial West region, scaling successful strategies to a more diverse customer base and larger sales organization.Partner & Distributor Coordination: Act as a key point of contact between Microsoft, distributors, and Insight sellers - locating inventory, applying special pricing, and ensuring quote accuracy across both public and private sector accounts.Strategic Business Development: Designed targeted approaches to improve performance among underperforming sellers, increase deal registration, and drive Surface adoption across state & local government, education, and commercial verticals.Sales Enablement: Present Surface product updates, incentive programs, and promotional campaigns to sales teams and leadership to ensure engagement and pipeline momentum.Customer Advocacy: Serve as a subject matter expert on Microsoft Surface, offering tailored support to address complex questions and deliver strong customer satisfaction across segments.Data-Driven Performance: Use sales analytics and CRM tools to track quote-to-close rates, identify growth opportunities, and influence GTM strategy.Achievements:Played a central role in Insight earning Microsoft Surface Reseller of the Year two years in a row.Recognized by Microsoft for impactful contributions to channel growth, partner collaboration, and territory performance.