Samantha Harvitt
Creative Marketing Leader | Content & Brand Storytelling | Strategy That Connects People + Purpose
- Role
- Content Marketing Manager at Wiss
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Samantha Harvitt
Creative marketing professional with 10 plus years of experience crafting compelling content, shaping brand narratives, and leading impactful multi channel campaigns. I specialize in creative direction, digital strategy, and storytelling that drives authentic audience engagement.What sets me apart is my energy, positivity, and ability to connect with people at every level, bringing bold ideas to life through collaboration, video, and visual storytelling! I recently launched and managed a financial influencer’s TikTok and Instagram profiles, growing the audience from zero to followers in under three months through targeted, engaging content.Passionate about partnering with forward thinking creative or media brands to build meaningful connections and drive growth.Let’s connect and create something remarkable together!
Experience
Content Marketing Manager
Jul 2024 — Present
Lead content strategy and campaign execution across digital and social platforms including LinkedIn, Instagram, Facebook, and X, managing the content calendar to ensure timely, consistent, and brand-aligned messaging that drives audience engagement.• Collaborate with practice area leaders to develop SEO-optimized blog content from concept to publication, translating complex insights into engaging, accessible storytelling.• Write and produce high-performing, on-brand multimedia materials that showcase the firm’s culture, people, and purpose.• Partner with community organizations to align on social impact goals and produce meaningful content that highlights our corporate social responsibility initiatives.• Oversee intern experience campaigns and lead creative strategy to develop programs and content that boost employee engagement and support internal communications.• Collaborate with PR agencies to amplify brand visibility and support integrated marketing campaigns.• Coordinate client gifting efforts to strengthen key relationships and support firm initiatives.• Track content performance metrics and analyze insights to continuously optimize and evolve content effectiveness.
Education
University of Colorado Boulder - Leeds School of Business
CUBIC Business Intensive Certificate
2014 — 2014
University of Colorado Boulder
Bachelor’s Degree, Communication and Media Studies
2012 — 2016
Shillington Education
Graphic Design
2020 — 2020
University of Seville, Spain
High School
2010 — 2010
Semester At Sea / ISE
Bachelor’s Degree, Institute For Shipboard Education
2014 — 2014
Skills
- Snapchat
- Writing
- Pinterest Marketing
- Photography
- Social Media
- Microsoft Office
- Video Production
- Youtube
- Adobe Photoshop
- Facebook Marketing
- Microsoft Powerpoint
- Public Relations
- Time Management
- Creative Writing
- Photoshop
- Leadership
- Video Editing
- Microsoft Word
- Canvas
- Event Planning
- Microsoft Excel
- Powerpoint
- Public Speaking
- Wordpress
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