Samantha Derango
Business Development Specialist
- Role
- Digital Marketing Manager at Accurate Services Group
- Location
- Arlington Heights, IL, US
- LinkedIn followers
- 500 followers
About Samantha Derango
I am a strategist, leader, artist, and ally passionate about using creative expression to serve the greater good.Proud Elmhurst University alumni with a BS in marketing and interdisciplinary communications (focused in advertising and digital media strategy) with a minor in dance education.
Experience
Digital Marketing Manager
May 2023 — Present · Mount Prospect, IL, US
Led the development and optimization of a WordPress website, implementing SEO strategies and user-centric design principles, enhancing the online brand presence effectivelyCrafted compelling visual content for multi-channel campaigns using Canva and Adobe Suites, ensuring consistent and captivating brand messaging across emails, social media, and the websitePlayed a pivotal role working with upper management in shaping the overall marketing strategy, leveraging data-driven insights to refine tactics, drive audience engagement, and achieve measurable growth objectivesCollaborated cross-functionally to align digital initiatives with broader marketing goals, fostering synergy between online efforts and overall brand positioning for maximum impact and cohesion
Education
Elmhurst University
Bachelor of Science - BS, Marketing and Interdisciplinary Communication (Advertising) with a minor in Dance Education
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