Samantha Deeming

Manager, Learning and Development @Axonify

Waterloo, ON, CA

Lead and mentor a team of Learning Specialists, enhancing expertise in AI-assisted content creation, Universal Design, and Human-Centered Design.• Liaise with the executive team to plan and deliver content for company-wide Town Halls and Quarterly Business Reviews, ensuring high engagement and smooth execution.• Collaborate with internal product teams to provide feedback on new features, evaluating their impact on learning workflows and identifying opportunities for process efficiency.• Champion behavior changes and development initiatives by working with stakeholders to identify skill gaps and define leading/lagging metrics to craft custom learning solutions.• Oversee end-to-end program and project management for enterprise-wide learning initiatives, from scoping and content development to facilitation, learning analytics, program evaluation, and post-program ROI reporting.• Facilitate live learning sessions (in-person and virtual) for both leader and individual contributor audiences, applying facilitation best practices to drive engagement.• Lead content development and eLearning development using Articulate Storyline/Rise, Vyond, Google tools (Gemini, Vids), and Canva to produce engaging, accessible learning resources.• Integrate AI tools, blended learning, and microlearning into leadership and employee programs to enhance personalization.

Seneca College

Instructional Design Certificate

Wilfrid Laurier University

Honours Bachelor of Science (BSc)

Wilfrid Laurier University

Master of Science (M.Sc.)