Samantha Bienstock

Art Director @ONE Jeanswear Group

New York, NY, US

Produces the creative for the entire OJG brand portfolio • Collaborates with the Marketing team to bring creative briefs from concept to reality. • Creating and executing campaigns, including concept ideation, organizing and directing photoshoots, and design across all media •Manages Photoshoots for E-Commerce Photography •On-set art direction •Ensure retailer and brand guidelines are adhered to •Product is styled/fitting correctly •Working with the Models to create correcting posting for marketing materials •Editing for final selects •Oversight of retouching process (quality control) •Partner with Content Creation Coordinator to ensure final assets are adhering to standards and delivered to Omni team within production timeline •POS/Seasonal/Social Creative •Manage seasonal in-store & digital shoots as well as seasonal social media shoots and creative concept presentations •Planning and oversight of how assets are utilized within seasonal/social campaigns/initiatives. •Graphic Design: In-store signage creation •Deck updates for internal and external meetings

Fashion Institute of Technology

Certification, CAD Artist and Designer

West Virginia University

Bachelor of Science - BS, Fashion/Apparel Design and Merchandising and Business Management, Honor Society

Drexel University

Pre College Program, FASHION DESIGN: INNOVATION AND TRANSFORMATION