Samantha Benson

About Samantha Benson

I am a results-driven B2B marketer with a passion for helping businesses achieve…

Experience

1. Marketing Operations Manager

   Kitchen Brains

   Jun 2025 — Present

   As the key super admin and stakeholder of a recently developed HubSpot instance, I have taken on the responsibility to lay a strong operational foundation within the CRM to drive revenue operations. Responsibility Achievements- Developed sales territory plan in partnership with CRO, identified core data set to add to the CRM, and developed the structure within HubSpot to support automated lead assignment- Introduced and trained the sales organization on HubSpot Breeze AI data enrichment and buyer intent signals, resulting in ~$50k in pipeline and net-new logo from a major restaurant chain- Partnered with sales operations group to create automated monthly touchpoints to existing customers to facilitate opportunities for cross-selling and upselling- Leveraged ChatGBT-5 to optimize website product imagery and content for SEO while migrating product lines from WordPress to HubSpot

Education

• Pace University

  Bachelor of Business Administration (BBA)

  2012 — 2016

Skills

• Marketing
• Product Marketing
• Sales
• Customer Service
• Marketing Strategy
• Advertising
• Microsoft Office
• Branding & Identity
• Brand Loyalty
• Sunglasses
• Fashion
• Interior Design
• Fashion Shows
• Styling
• Social Media
• Microsoft Word
• Powerpoint
• Microsoft Excel
• Public Speaking
• Social Networking
• Facebook
• Retail
• Microsoft Powerpoint