Sam Slater

WORK HISTORY

EDUCATION

ABOUT SAM SLATER

I am the new business lead for ITN Networks. I execute on deals across broadcast, cable, and digital campaigns and deploy an industry-first technology to help brands connect with key consumers. As a media and sales professional with 8+ years experience in advertising and technology services, I have a deep understanding of what optimizes campaigns, including audience composition, KPIs, attribution, brand safety, placement, strategy, impressions, ratings, and ad dollars. My primary skills include media buying and planning, negotiating, product demos, strategic selling, public speaking and the ability to explain complex ad technology clearly and concisely. I am a highly motivated individual with a passion for sales and helping clients achieve their goals. My eight-year ITN tenure in four different departments–buying, planning, product development, and sales–demonstrates my ability to successfully learn from and collaborate with colleagues at all levels of an organization. I enjoy helping a firm grow through my client management skills, experience with media presentations and analytics, and keen understanding of what engages clients in the sales, technology, and advertising industries.