Sam Cooledge

Head of Data and Analytics @Motorpoint

Stockport, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2024 — Present

Head of Data and Analytics @Motorpoint

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EDUCATION

2010 — 2013

University of Exeter

Bachelor of Laws (LLB), Law

2016 — 2017

The University of Manchester

Social Research and Statistics, Social Sciences

SKILLS

Marketing StrategyFilm ProductionDirect SalesManagementTeam BuildingIntellectual PropertyLeadershipSalesMerchandisingBrand DevelopmentMarketingVirtual RealityStrategic PlanningCustomer ServiceInvestment AdvisoryMarket ResearchTrainingProduct DevelopmentNew Business DevelopmentTeam ManagementRetailBudgetsPublic RelationsSocial Media MarketingInvestment StrategiesNegotiation

ABOUT SAM COOLEDGE

Experienced Data Scientist, with experience leading teams, developing innovative models and adding commercial value to businesses.• International Insurance Co - Lead a team of 6 analysts to develop a new behavioural analytics method; the basis of random forest and logistic regression models for personalization and predicting visitor intent.•International TV network – using NLP, topic-modeling, sentiment analysis alongside K-means and regression models I was able to provide new management with metrics and insights about audience and engagement.• Kellogg Business School – Adapting cutting edge graph/network models (longitudinal Stochastic Actor Oriented Models for bipartite networks) to model behaviors in the workplace. • Startup retail brand – identified new market segment and mapped social network to identify influential followers. Raised sales by 2x and engagement by 5x.• Started my own research consultancy to focus on using academic research to commercial problems• Started my first business in my undergraduate degree – sold after 18 months for 5x initial stake. Other successful ventures since.Machine Learning ExperienceNLP• Topic modelling• Sentiment analysis• ClassificationUnsupervised learning• K-Means clustering• Latent variable modelling• Principal component analysis• Sequence analysis• ERGM, SAOM and other network/graph modelsSupervised Learning• Regression (normal, logistic, multilevel, ordinal)• Random forest & decision trees• SVM• Neural Networks

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Sam Cooledge — Head of Data and Analytics at Motorpoint in Stockport, GB | Unifers