Sam B.
Director of Ad Operations at Horizon Media
- Role
- Director of Ad Operations at Horizon Media
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Sam B.
I enjoy long strolls in the woods, sleeping in, and blueberry picking. I prefer…
Experience
Director of Ad Operations
Jul 2021 — Present · NY, US
Oversees Ad Operations teams - Distributes new project assignments together with AdOps Supervisor - Handles performance reviews for AdOps Supervisors- Oversees technical training of ad operations teams and account management teams- Manage working relationships with external technology vendors (existing as well as evaluating new potential vendor/partner solutions)- Play a leadership role in working with internal stakeholders throughout the organization to optimize the billing/reconciliation of digital media - Keeps aware of new technologies and applications and presents findings to the agency- Increases agency visibility by staying involved in R&D of new ad technology- Resolves any escalated campaign management issues- Actively negotiate with technology partners on a frequent basis to drive down non-working media costs and deliver optimal value of client ad serving dollars- Develop and manage implementation of new or improved trafficking, reporting and analytics processes to drive overall workflow and resource optimizations- Provides thought-leadership in areas around technology stack and optimal use of wide-ranging technology solutions around video, display, attribution, ad verification & viewability as well as QA and program monitoring.
Education
Hampshire College
Bachelor of Arts
2007 — 2011
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