Sofia Alvarez Grosso

About Sofia Alvarez Grosso

A results-driven Digital Project Manager and Marketing Strategist with over 10 years of experience leading digital transformation initiatives and delivering complex projects across industries. I specialize in developing digital projects, managing cross-functional teams, and driving measurable growth.With a Master’s degree in Management Information Systems and an MBA, I bridge the gap between technology and business, allowing me to lead projects from concept to completion while ensuring alignment with core objectives. Fluent in English and Spanish, I thrive in fast-paced, dynamic global environments, ensuring projects are completed successfully.Key Achievements- Achieved a remarkable 150% increase in e-commerce sales within an impressive four-month period, underscoring a keen ability to drive tangible and revenue-generating business results- Executed impactful multi-channel campaigns that engaged customers across social media platforms, resulting in brand loyalty, heightened visibility, and a following of over devoted followers- Managed more than 10 teams concurrently and skillfully navigated diverse content projects for high-profile clients, expertly leading cross-functional teams ranging from 3 to 100 freelancers, ensuring the seamless delivery of high-quality outcomes.

Experience

1. Project Manager

   Moreno Ocampo Llc

   Aug 2023 — Present · Los Angeles, CA, US

   Executing the implementation of digital strategies and technology solutions that amplify the firm\'s presence, facilitate operations, and create innovative legally pertinent technology products.Managed a cross-functional team’s scheduling, resources, and budgets to ensure the successful development and timely delivery of digital solutions. From project conception, led the development of an educational platform utilizing an industry standard LMS, currently in beta phase, tracking KPIs to ensure alignment with business objectives and innovative technology solutions. Collaborating with legal and technical teams to define product requirements, oversee development, and ensure successful product launches.Developing project schedules, allocating resources effectively, and managing budgets to ensure projects are delivered on time and within scope.Interpreting data, evaluating digital marketing performance, and recommending strategic adjustments for continuous improvement.Collaborating with legal teams, IT professionals, and external teams to align digital initiatives with the firm\'s legal expertise and technological capabilities.

Education

• UCLA

  Marketing

  2018 — 2019

• International American University

  Master's degree, Management Information Systems, General

  2022

• International American University

  Master of Business Administration - MBA, Business Administration and Management, General

  2021 — 2022

• Universidad Blas Pascal

  Bachelor Degree in Corporate Communication, Communication and Media Studies

  2010 — 2014

Skills

• Optimización En Buscadores
• SEO
• Blogs
• Estrategia Digital
• Content Management
• Redes Sociales
• Investigación Y Desarrollo
• Publicidad
• Marketing Communications
• Facebook
• Dreamweaver
• Web 2.0
• English
• Research
• Event Planning
• Spanish
• Estrategia De Mercadotecnia
• Twitter
• Google Adwords
• Marketing
• Inglés
• Indesign
• Marketing Por Correo Electrónico
• Medios Digitales
• Español
• Photoshop
• Marketing Digital
• Relaciones Públicas
• Microsoft Office
• Social Media
• Public Relations
• Organization
• Digital Marketing
• Online Marketing
• Wordpress
• Comunicaciones De Marketing
• Publicidad En Internet
• Marketing Strategy
• Social Media Marketing
• Mercadotecnia En Medios Sociales