Saloni Sharma
Innovation Lab Response @Bennett Coleman & Co. Ltd. (The Times of India)
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WORK HISTORY
Innovation Lab Response @Bennett Coleman & Co. Ltd. (The Times of India)
Gurugram, IN
Times Innovation Lab: It\'s where all the magic happens.Most trusted brands have one common secret to their success a sustained brand-building effort. That’s where BCCL, Times of India play a major role, with our unique media offerings and innovations in print that are centered around the multifaceted stimuli only print media can offer.As proven multiple times, print is far from static. Contrary to what people may think. It is the only medium that can engage with all five senses – Visual imagery through inks, 3D effects, lenticulars etc; Touch through different kinds of paper; Smell through a fragrant paper to bring alive the brand experience; Sound as I mentioned earlier; and Taste through the possibility for an edible paper!
EDUCATION
Indian Institute of Foreign Trade
MBA- International Business, International Marketing
Delhi University
Bachelor of Arts (BA), Economics
Rennes School of Business
Summer Program, Cross-culture management
Somerville school, noida
Business/Commerce, General
ABOUT SALONI SHARMA
Experienced brand marketing professional and communication specialist with 8.5 years of experience in brand management, communication & events.Over the years, I have developed a strong hold over communication/ content development, product launches, GTM, core marketing (ATL/BTL), digital marketing, E-commerce marketing and P&L management, which has helped me gain deeper understanding about every aspect of managing business. A digital first thinker, extremely strong with execution and capable of owning and driving local & international projects across cross-functional teams.Currently leading Marketing and Sales for 4moles.com brand of Goldfish Technologies in Thailand and India.
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