Sally Preston
- Role
- Chief Revenue Officer (CRO) at Effie Worldwide
- Location
- New Rochelle, NY, US
- LinkedIn followers
- 500 followers
About Sally Preston
Summary As an accomplished Senior Executive, I’ve found my successes have been…
Experience
Chief Revenue Officer (CRO)
Mar 2020 — Present
Leading, inspiring and championing the practice and practitioners of marketing effectiveness globally.Effie stands for effectiveness in marketing communications, spotlighting marketing ideas that work and serving as the forum for dialogue about the drivers of effectiveness. Through a network of 50+ partners, Effie recognizes effective marketing and communications from every corner of the globe. Our offerings include the Effie Index, The Effie Awards, The Effie Case Database, pre-professional and professional educational events; and other key educational tools sharing insight on the principles of effectiveness.
Education
Purdue University
Bachelor of Science (BS), Communications and Advertising (Minor: Business)
Skills
- Digital Marketing
- Digital Media
- Sales
- Integrated Marketing
- Digital Strategy
- Social Media Marketing
- Publishing
- Magazines
- Cross-Functional Team Leadership
- Advertising
- Strategy
- Online Advertising
- Leadership
- Advertising Sales
- Content Strategy
- Mobile Devices
- Publications
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