Sally N. White Echowolf Solutions

About Sally N. White Echowolf Solutions

In 2016 I founded EchoWolf Solutions®, an SBA-Certified Small Women-owned business to serve as a trusted advisor, business strategist, solutions architect, and capture manager for commercial, government and non-profit clients. EchoWolf customers benefit from 20+ years of knowledge, experience and capability in: 1) developing/executing on business, marketing, and business development strategies, as a consultant, Board Member and/or Fractional CEO, COO or CMO, 2) creating connections and sustainable relationships with Fortune 100 & 500 C-Level executives, decision-makers and influencers in a variety of organizations and the Federal Government; 3) gaining a competitive advantage; driving business growth and value by improving and delivering seamless digital and traditional experiences throughout the touchpoints of the customer journey.We created a “Wolf Pack” of diverse, compatible, experienced, technical, and service professionals who work individually or as an efficient, collaborative & highly organized, motivated team to assist customers in developing comprehensive solutions to achieve brand recognition, consistent ROI and sustainable value in a variety of areas, including- Business strategy, visioneering, brand story development, positioning amplification, and recognition- Strategic intelligence, market research, competitive analysis on services, products, buyer personas- Writing compelling content for websites, blogs, social media, white papers, email campaigns- Automated, targeted sequenced digital actionable marketing campaigns to build CRM sales conversion- Traditional, digital, affiliate and influencer marketing - Integrated Digital Marketing Ecosystems - websites, SEO, ASO, social media campaigns, PPC, search & mobile advertising, geofencing, remarketing/ retargeting, conversion optimization, display advertising, shopping product ads, video marketing, podcasts, webinars, etc- Live & virtual conference, tradeshow, strategies; presenting keynotes, breakouts, connecting best-in-class trusted supplier partners and solutions to company and government-decision-makers and influencers - Accessing $900 billion annual government grant dollars,$1.2 trillion infrastructure, SBIR, STTR, DOE- Company small business certifications 8(a), HUBZone, WOSB, VOSB, SDVOSB We are passionate about assisting our beloved clients and partners identify their Superpowers, achieve business objectives, joy, and add sustainable value to customers, team members and their communities.

Experience

1. Government Solutions Architect

   Transfast Logistics

   Jul 2025 — Present · US

   Collaborating with executive leadership team in developing and implementing government contracting strategy, including brand visability, digital marketing strategies, business development, CRM lead generation conversion funnel and workflows and executive introductions.

Education

• Westminster University

  Bachelor of Applied Science - BASc, Business Strategy. Communications, Marketing

• University of Utah

  Pre-Med

  1978 — 1982

• Westminster University

  BS, Communications

  1988 — 1991