Sakthi Ananth

Marketing Expert with a focus on Strategy, Promotions, and Campaign Management.

Role
Sales Specialist at Procter & Gamble
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Sakthi Ananth

Professional with successful experience in product development, brand development, brand managing, market research, PR strategy, supply chain and event planning/implementation. Coordinated multiple product launches. Conducted in-depth market research using Nielsen, target market consumers and product research. Worked closely with research and development teams to perfect formulations/packaging to ensure a winning product.

Experience

  1. Sales Specialist

    Procter & Gamble

    Jan 2022 — Present

Education

  • SRM IST Chennai

    B.E, Mechanical

    2002 — 2006

  • Indian Institute of Planning and Management

    MBA, Marketing

    2007 — 2009

Skills

  • Market Research
  • Marketing Analytics
  • Marketing Management
  • Distributed Team Management
  • Sales Operations
  • Pricing Strategy
  • Lead Generation
  • Consumer Behavior
  • Marketing
  • Team Management
  • Business Development
  • New Business Development
  • Sales Promotion
  • Online Marketing
  • Marketing Research
  • Brand Management
  • Business Strategy
  • Product Marketing
  • Management
  • Consumer Behaviour
  • Media Planning
  • Analysis
  • Leadership
  • Marketing Communications

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Sakthi Ananth — Sales Specialist at Procter & Gamble in Chennai, TN, IN | Unifers