Sakshi Sharma
Digital Communications Manager @Pluxee
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WORK HISTORY
Digital Communications Manager @Pluxee
Paris, FR
Lead global website strategy for Pluxee, optimizing UX and SEO to increase organic visibility and align digital content with brand and business objectives.Own executive LinkedIn strategy and content for the CEO, resulting in a 26%+ follower growth in 4 months through thought leadership and purposeful storytelling.Plan and execute high-impact digital campaigns across LinkedIn, X, and Instagram, supporting brand positioning, product launches, and employer branding initiatives.Manage cross-functional content planning across global teams and agencies to ensure consistent messaging and on-time delivery of digital assets.Drive analytics and performance reporting across corporate digital channels, using data insights to refine content strategy and boost engagement.Lead content support for crisis communication and corporate reputation management, ensuring timely, aligned messaging across key channels.Benchmark industry and competitor trends to inform forward-thinking communication strategies and strengthen Pluxee’s digital brand presence.
EDUCATION
IÉSEG School of Management
Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
Loyola College
Bachelor of Business Administration (B.B.A.), Computer Science
ISCOM
International Global Communication and Brand Management Certificate
IÉSEG School of Management
Master of Science - MS, Marketing/Marketing Management, General
SKILLS
ABOUT SAKSHI SHARMA
Hey there! I\'m Sakshi, your go-to marketing maven with a knack for turning brand narratives into social media sensations. As a Global Social Media Manager & Employee Advocacy Leader within the Group, I\'ve been entrusted with creating and implementing the Group\'s social media strategy, architecture, and governance. With over 5 years of experience in social media management, digital project management, content marketing, branding, and digital communications, I bring a wealth of expertise to the table. A double Master\'s in Communication and Branding from ISCOM and a Master of Science in Marketing & Negotiation with a focus on International Global Communication & Branding from IÉSEG School of Management. my mission? Leverage social media to enhance the Group\'s reputation, engagement, and growth. I work closely on employee advocacy, thought leadership, and employer branding projects while also deploying and improving the Group\'s cybersecurity project on its social media channels. I thrive on coordinating operational committees to support an agile content marketing and branding strategy while monitoring external trends and best practices. Passionate about driving digital transformation and innovation within the Group, I\'m dedicated to elevating the brand through strategic social media initiatives.Let\'s connect and collaborate!
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