Sakshi Gupta
7+ Years of Experience as Sr. SEO Manager | SEO Consultant | IIM-R | Social Media Marketer | Content Strategist
- Role
- Search Engine Optimization Project Manager at Envigo Ltd
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Sakshi Gupta
Every day we have an opportunity to create a masterpiece.” This belief has guided my career journey—from banking to becoming a data-driven digital marketing and SEO expert. With 7+ years of experience across India and international markets, I specialize in building and executing innovative SEO and content strategies that drive visibility, traffic, and revenue for both B2B and B2C brands. From technical SEO and content architecture to ASO, YouTube marketing, and local SEO, I’ve helped businesses across industries scale sustainably. I’ve led successful projects for global brands, managing cross-functional teams, executing full-scale migrations, optimizing technical issues, and increasing organic sessions and engagement across channels. What I Bring to the Table: End-to-end SEO strategy (Technical, On-page, Off-page, Local, and International SEO) Data-backed content strategy and optimization Team leadership and project management across multiple markets Deep expertise in competitor research, A/B testing, and conversion-focused SEO Strong knowledge of SEO, ASO and YouTube SEO for extended reach Proven results include: Tripled online engagement for a top hospital brand 10x traffic boost via scalable content for a B2B HealthTech leader 1635% organic traffic growth via glossary-led SEO strategy 600% traffic increase and 2x featured snippet rankings for an EdTech platform Certifications: Google Ads (Search, Display & Shopping) Advanced Google Analytics Digital Transformation UI/UX & Best Practices Let’s connect or collaborate! Reach me at s••••••••@gmail.com
Experience
Search Engine Optimization Project Manager
Nov 2023 — Present · Gurugram, IN
At Envigo, as an SEO Manager, leading strategic planning and execution of comprehensive SEO campaigns for a diverse portfolio of B2B and B2C clients across industries like HealthTech, Hospitality, Staffing, and SaaS. My core responsibilities included technical SEO audits, content strategy development, CRO recommendations, and performance tracking.I successfully led end-to-end SEO projects — from conducting in-depth keyword research and site structure planning to resolving complex technical issues and identifying high-impact content opportunities. I managed a team of SEO and content executives, ensuring seamless collaboration and timely delivery. Notable achievements include:Tripled organic engagement for a leading infertility hospital through strategic content migration.Improved website health scores and traffic by fixing 20K+ technical issues for Gateway Hotels.Delivered keyword-rich content plans for a B2B HealthTech company, aligning with user intent and search trends.Launched a lead-gen SEO strategy for a SaaS staffing firm with a newly designed site.
Education
Jagganath International Management School
PGDM in Marketing and Finance, Business, Management, Marketing, and Related Support Services and branding
2009 — 2011
Digital Vidya
Certified digital marketing masters, digital marketing
2018 — 2019
Delhi University
Bachelor's degree, maths and economics
2005 — 2008
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