Sai Shankar
Lead Adobe Experience Manager at Citi Bank | Chief Technology Officer at TechTroup
- Role
- Lead Adobe Experience Manager at Citi
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Sai Shankar
Around 11 years of experience in developing web applications specializing and 10 years of…
Experience
Lead Adobe Experience Manager
May 2023 — Present · Dallas, TX, US
Focused mainly on requirement gathering from business and stakeholders, handled design and technical sessions with team, managed release till production and application support.Developing custom components, page templates and template components and workflow components.Implemented experience/content fragments for better and effective authoring of huge content with minimal effort. Implemented Single Sign-On with Adobe Admin Console for user management and permissions.Designed and built an automated application to onboarding users in to AEM instances for better audit and managing purpose.Worked on the REST/Web API to create the services and tested on postman and used in AngularJS, HTTP service calls.integrated multiple websites with Adobe Analytics, DTM / Launch, Audience Manager and Target.Did A/B test through Adobe Target and derived the analytics for better user interactions on website.Migration of tag management from Tealium Tag Manager to Adobe Dynamic Tag Manager.Architected and implemented VIRUS SCAN mechanism for data which are being pushed in to crx repository for better security model.Implemented DAM Asset offload instance.Implemented Web Views to server content to different mediums (iOS and Android Apps).Implemented Preview Publish environment for business and marketing team to experience end user experience of page before publishing to the real world.Integrated Adobe Analytics to track the metrics of the page and performance.Integrated Adobe Campaign to improve marketing team experience and have personalized content for different categories of users.Integrated Adobe Target to have different variations of content in determining the experience and metrics.
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