Saira Begg
Business Development Manager Expat @汇丰
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WORK HISTORY
Business Development Manager Expat @汇丰
London, GB
Analyse the Expat customer strategy and performance to make recommendations to increase customer acquisition, customer revenue whilst still enabling delivery on the customer values of fairness and simplicity.Work with markets teams to provide guidance and advice on the delivery of the Expat proposition to target customers, providing required input, support, sharing of best practice and oversight.Encourage and build strong culture of collaboration, engagement, diversity and active mutual support across market teamsDrive the culture in promoting and enhancing Expat customer benefits and experience as a central lever for value growth balanced against the objectives of the wider customer value stream.Analyse and recommend proposition enhancements for Expat which significantly improves income and revenue but do not expose the Group to reputational or fraud risk.Based on analysis undertaken, provide robust input to market proposition design and act as escalation point for issues that need resolving.
EDUCATION
The Manchester Metropolitan University
Diploma of Higher Education , Clothing, Marketing & Distribution
ABOUT SAIRA BEGG
Expat Business Development Leader | UK-Jersey Corridor Specialist | Wealth & Premier Banking Growth | Strategic Partnerships | Customer Value & Revenue GrowthI am a seasoned business development and strategic growth professional specialising in expat wealth solutions within international banking. I have proven track record of driving customer acquisition, revenue growth, and cross-market collaboration across the UK-Jersey corridor. I am adept at translating customer strategy into actionable initiatives, guiding-market delivery of expat propositions, and fostering a culture of collaboration, diversity, and client-centric value creation.Key strengths:Analysing customer strategy and performance to boost acquisition and revenue while upholding fairness and simplicityPartnering with market teams to design, deliver, and optimise expat propositionsBuilding durable stakeholder relationships across cross-border units and distribution channelsEnhancing customer experience as a lever for value, while mitigating reputational and fraud riskDeveloping data-driven insights to inform proposition design and market go-to-market plansI’m passionate about turning insights into growth, aligning business goals with client values, and leading high-performing teams to deliver measurable results in international wealth and premier banking.
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