Sai Kiran
Subject Matter Expert @ Annalect India | SEM | GA4 & GTM | Looker Studio| Google , Amazon & Meta Ads | Conversion Optimization | | Perpetua & Zapier AI automation tools
- Role
- Team Lead at Annalect India
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Sai Kiran
Annalect India drives impactful advertising strategies under my leadership as a Subject Matter Expert, where I guide a team to optimize Amazon PPC and DoorDash campaigns. Leveraging tools like Pacvue and Skai, we focus on increasing traffic, maximizing ROI, and enhancing product visibility through precise keyword research and data-driven bid management. With a background in Mathematics and Computer Science from Aurora Degree College, I bring analytical acumen to the digital marketing landscape. My expertise spans paid search campaigns, budget optimization, and performance tracking, supported by certifications and experience with Google Ads and retail analytics tools. Dedicated to measurable success, I aim to empower teams with innovative advertising solutions.
Experience
Team Lead
Jul 2024 — Present · Hyderabad, IN
Leading a team of analysts to plan, execute, and optimise Amazon, Walmart & Doordash advertising campaigns aimed at increasing traffic, boosting sales, and maximizing ROI- Perform in-depth keyword research, create compelling ads, and continuously optimise campaigns for better performance- Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights- Oversee campaign setup, bidding strategies, and budget management to meet client goals and use retail media tools like Pacvue and Skai for automated bidding and campaign optimisation-Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns- Develop and manage targeted search ads to improve product visibility and attract high-intent traffic by analysing search trends to uncover growth opportunities and adjust campaigns accordingly- Track and analyze key performance metrics (KPIs) to evaluate campaign effectiveness and deliver regular performance reports and actionable insights to refine strategy and meet business objectives.
Education
Aurora Degree College
Bachelor of computer science, Mathematics and Computer Science
2014 — 2017
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