Sahil Chheda

About Sahil Chheda

Export Professional | International Markets | Business Development & P&L ManagementExperienced in international markets, particularly Africa, with 2+ years in end-to-end export operations, including P&L management, business development, brand marketing, import documentation, logistics operations, product research & development, and brand promotion. Adept at driving market and revenue expansion across General Trade, Modern Retail, E-Commerce, and OEM/Private Labels.Industry experience spans automobiles, consumer durables, appliances, electric fans, auto components, and housewares. Proven ability to navigate international trade complexities, foster strategic partnerships, and expand product reach in global markets.Currently working as International Sales Manager at Bajaj Electricals Ltd, I specialize in driving global market expansion, business development, and strategic growth. With a proven track record of delivering results, I excel in planning, strategy execution, and fostering customer loyalty while spearheading new business development, market expansion, and product range extensions.Core Competencies: Business Development & Market Expansion General Trade & Channel Management Team Development & Leadership Key Account Management P&L & Commercial Operations Logistics & Supply Chain Management Vendor & Sourcing Management

Experience

1. Sales Manager

   Bajaj Electricals Ltd

   Mar 2025 — Present · Mumbai, IN

   Market Expansion & Strategy- Identify new business opportunities and potential markets across African countries- Conduct thorough market research and competitor analysis to develop tailored market-entry and growth strategies- Formulate and execute regional sales plans aligned with company objectives.🤝 Channel & Partner Management- Develop relationships with distributors, dealers, and key business partners across various African regions- Negotiate terms, pricing, and contracts to ensure mutually beneficial agreements- Train and support channel partners to ensure brand consistency and sales performance. Sales & Revenue Growth- Drive sales targets and KPIs for assigned countries/territories in Africa- Track performance metrics and generate regular reports for senior management- Identify high-performing segments and take action to maximize sales opportunities.🧩 Cross-Functional Collaboration- Work closely with product, marketing, logistics, and finance teams to ensure smooth international operations- Collaborate with the supply chain to manage inventory levels and timely deliveries- Coordinate with marketing teams to plan region-specific campaigns, promotions, and brand-building activities. Regulatory Compliance & Documentation- Ensure all exports comply with local laws, customs regulations, and documentation requirements. Forecasting & Budgeting- Forecast sales and revenue for the region and manage allocated budgets effectively- Analyze sales trends and market demand to provide accurate projections. Customer Management- Build strong business relationships and gather feedback and insights to support product adaptation for local preferences and needs. Travel & Field Engagement- Conduct regular visits to key markets and partners in Africa to understand market dynamics firsthand- Represent the company at international trade fairs, exhibitions, and business forums in the region.

Education

• University of Mumbai

  Bachelor in Mass Media, Advertising, digital marketing expert

  2016 — 2020

• School of Management – UAi

  Master of Business Administration - MBA, International Marketing

• Nagindas Khandwala College

  Business/Commerce, General

  2014 — 2016