Sahil Chauhan

About Sahil Chauhan

Experienced Advertising Operations Manager with over 7+ years of experience showcasing strong marketing professional skills in Online Advertising (Display, Mobile, Video, inhouse VDX and CTV/OTT Ads), Campaign Trafficking & Optimization, Cost Types (CPM, CPC, CPA, CTR, CPCV, CPE & CPV), Digital Strategy, Programmatic Set-up Management, Real-Time Bidding (RTB). Strong operations professional with a Master of Business Administration - MBA focused in Operations and Marketing from INSTITUTE OF MANAGEMENT STUDIES, GHAZIABAD. Technical Skills: Working knowledge of HTML, Flash, Java Script, Rich Media and Video Ad serving (VAST, VPAID, XML) Understanding of Ad Tech/Programmatic space – DSPs, SSPs, Ad Exchanges, PMPs, RTB, Programmatic Direct Strong understanding of 3rd party ad tags like DART, DOUBLECLICK, DOUBLEVERIFY, EYEBLASTER, Ad FORM, EYERETURN, FLASHTALKING, ATLAS, MEDIAPLEX, TORQUE etc. In depth understanding about Viewability, Optimization, Monitoring/Reporting, Brand Safety & Ad Fraud Measurement with vendors such as MOAT, DOUBLEVERIFY, IAS, Millward Brown & others Computer literate with superior knowledge of Microsoft Office Suite (Outlook, PowerPoint, Excel) Familiarity with Adobe Photoshop Additional knowledge on Advertiser end ad servers & DSPs such as DCM and DV360 Knowledge of debugging tools such as Fiddler, HttpFox, Ghostery, Inspect Element, Expo Inspect (Expo Internal debugging tool) Platforms: Exponential’s Advertising sever (Expo9), Exponential\'s Open Auction server (Bidder9) CM360, DV360

Experience

1. Assistant Manager - Ad Operations

   Vdx.Tv

   Apr 2023 — Present · Noida, IN

   Managing team resources in coordination with stakeholders as required.Assisting management team in coordinating different training and sessions.Observed and provided ideas to streamline the existing work process of Operations.Manage process & people escalations effectively.Understand process gaps and propose preventive/corrective action where appropriate.Oversee campaign launches and optimization of private marketplace deals, including setup, troubleshooting, and delivery.

Education

• Apeejay School

  High School

  1995 — 2010

• Manav rachna International University

  Engineer's Degree, Computer Engineering

  2010 — 2014

• INSTITUTE OF MANAGEMENT STUDIES, GHAZIABAD

  Master of Business Administration - MBA, Operations and Marketing

  2016 — 2018