Sagar Shah

About Sagar Shah

Seasoned marketing professional with a proven track record of developing go-to-market strategies and leading multi-channel integrated marketing programs that promote new user acquisition, brand awareness, and increased revenues, with over 15 years of marketing leadership and management experience in a variety of industries, including banking, life insurance, real estate, and retail.Recognized as a results-driven and dependable leader who excels at collaborating cross-functionally with different agency partners and internal stakeholders across regions to complete projects on time and on budget.Expertise and Skill Areas: • Digital and Traditional Marketing• Brand Strategy and Positioning• Media Planning / SEM / SEO• Consumer Insight Research• Paid & Organic Social Strategy • Customer Experience and Loyalty Marketing - CRM• Google and Adobe Analytics• Lifecycle Marketing including Acquisition, Retention, Reactivation• Development of High Performing Matrixed Teams• Partnership, Vendor, Agency Management• Consumer Insight Research• User Experience (UX)• Events and Sponsorships

Experience

1. Vice President Marketing

   Kotak811

   Dec 2022 — Present

Education

• Sydenham Institute of Management Studies, Research and Entrepreneurship Education

  Master of Business Administration - MBA, Marketing

Skills

• Strategic Brand Positioning
• Advertising
• Strategic Planning
• Brand Architecture
• Advertising Research
• Social Media
• Integrated Marketing
• Online Advertising
• Social Media Measurement
• Marketing Communications
• Digital Marketing
• Brand Management
• Marketing Strategy
• Media Planning
• Market Research
• Marketing
• Mobile Applications