Safra Khan

About Safra Khan

Houston-based marketing professional with 10+ years of experience blending storytelling, systems, and smart strategy to drive growth. I specialize in building content and campaigns that convert, from impact reports and brand refreshes to CRM automations and full-funnel digital strategy.I\'ve led high-performing marketing teams, executed campaigns that 3x’d traffic and doubled engagement, and built email sequences that retain and nurture. I’m fluent in tools like HubSpot, Salesforce, Mailchimp, and Canva Pro. I love turning big ideas into clear, compelling messages that connect audiences and builds community.Let’s build something meaningful (and measurable).Portfolio: safrakhan.squarespace.com

Experience

1. Marketing & Operations Director

   An-Nisa Hope Center

   Jul 2024 — Present · Houston, TX, US

   In this role, I oversee core operations while driving growth through data-driven strategy and cross-functional leadership. My work has contributed to a 3x increase in website traffic, 40% donor engagement growth, a 25% lift in recurring donors, and fundraising events that exceeded goals by 60%.Key Responsibilities- Direct financial strategy, budgeting, and reporting to ensure fiscal responsibility and sustainability- Oversee HR functions including recruitment, onboarding, training, payroll, and employee relations- Manage technology systems, data security, and IT upgrades to improve efficiency and compliance- Lead full-funnel marketing strategy, driving 3x website traffic growth and a 40% boost in donor engagement- Design and optimize CRM workflows and automations (HubSpot, Salesforce, Mailchimp, Constant Contact), increasing recurring donors by 25%- Plan and execute large-scale fundraising events, including a 450+ guest gala that exceeded revenue goals by 60%- Build custom reporting dashboards and analytics pipelines to track performance across digital channels- Collaborate cross-functionally with 6+ departments, streamlining operations and accelerating project delivery by 30%.

Education

• University of Houston-Downtown

  Bachelor’s Degree, Business Administration and Management, General

• Lone Star College

  Associate’s Degree, Business

Skills

• Microsoft Office
• Organizational Development
• Organizational Leadership
• Non-Profit Administration
• Non-Profit Volunteering
• Charity Marketing
• Social Media Marketing
• Marketing Communications
• Newsletter Production
• Company Newsletters
• Financial Accounting
• Wordpress
• Strategic Planning
• Leadership
• Research
• Management
• Microsoft Word
• Powerpoint
• Team Leadership
• Microsoft Excel
• Public Speaking
• Blogging
• Nonprofits
• Customer Service