Sadie Koehler

Director, Brand and Creative

Role
Director, Brand and Creative at Principal Financial Group
Location
Des Moines, IA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sadie Koehler

Every visual element influences the experience of the user. Every element they see and interact with on their computers and phones to their interactions with representatives at a conference or in their communities. Or even a printed piece that was handed to them. That\'s why our jobs as designers are important.Specialties: Layout • Typography • Brand • Style guide design & management • Strategy & vision presentations • Presentation design • Data visualization • Iconography • UI design • Storyboarding

Experience

  1. Director, Brand and Creative

    Principal Financial Group

    Mar 2024 — Present · Des Moines, IA, US

Education

  • UC Berkeley Extension

    Professional Program in UX Design

    2020 — 2022

  • Iowa State University

    Bachelor of Fine Arts (BFA), Graphic Design

    2005 — 2009

Skills

  • Layout
  • Corporate Branding
  • Typography
  • Graphics
  • Photography
  • Brand Development
  • Dreamweaver
  • Illustrator
  • Visual Communication
  • Illustration
  • Driving New Business
  • Brochures
  • Flyers
  • Advertising
  • Adobe Creative Suite
  • Business Cards
  • Indesign
  • Catalogs
  • Corporate Identity
  • Banners
  • Graphic Design
  • Logo Design
  • Branding & Identity
  • Creative Direction
  • Vector Illustration
  • Adobe Acrobat
  • Quarkxpress
  • Web Design
  • Art Direction
  • User Interface Design
  • After Effects
  • Motion Graphics
  • Photoshop
  • Stationery
  • Interaction Design
  • Image Editing
  • Photo Editing
  • Marketing
  • Posters
  • Direct Mail

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Sadie Koehler — Director, Brand and Creative at Principal Financial Group in Des Moines, IA, US | Unifers