Sadhna Singh

About Sadhna Singh

I specialise in International SEO and GEO/AEO optimisation, helping brands build search visibility across markets where algorithms, languages, and user intent shift dramatically. My work focuses on structuring websites for global scale—ensuring the right content ranks in the right country, for the right audience.I work at the intersection of technical SEO, localisation, and answer-engine optimisation. From designing clean hreflang architectures to improving entity recognition for AI-driven search surfaces, I help companies future-proof their visibility as traditional search transitions toward AI Overviews, zero-click results, and geo-personalised SERPs.What I focus on:• International SEO frameworks (hreflang, ccTLD/subfolder decisions, localisation workflows)• GEO targeting strategies for multi-country and multi-language websites• AEO/Answer Engine Optimization for AI-driven search results• Entity building, structured data, and semantic optimisation• Local & global ranking signal alignment• Market-wise content strategy built on intent mapping and SERP analysisMy approach combines precision in technical implementation with a deep understanding of how local behaviour, language patterns, and algorithmic signals differ across regions. The goal is simple: deliver consistent, high-intent organic growth in every market a brand operates in.If you’re scaling globally, struggling with multi-region search performance, or preparing for the next phase of AI-powered search, let’s connect.

Experience

1. Search Engine Optimization Specialist

   99outreach

   Feb 2023 — Present