Sachin Kumar Suryavamshi

About Sachin Kumar Suryavamshi

At Aptean, As a Senior Specialist in Marketing Operations, I thrive at the intersection…

Experience

1. Senior Specialist, Marketing Operations

   Aptean

   Mar 2025 — Present · Bengaluru, IN

   I support data-driven marketing execution and strategic planning across global product lines, enabling scalable and efficient go-to-market efforts.Key Responsibilities & Achievements:Designed and executed TAM/SAM/SOM analyses to guide strategic targeting across Transportation, Apparel, Food & Beverage, and Discrete Manufacturing verticalsBuilt and maintained lead scoring models (e.g, CAPDB) to align with buying intent, qualification criteria, and algorithmic fitDeveloped automated workflows and dashboards that surfaced lead/account gaps, enabling real-time prioritization for sales and marketing teamsLed data enrichment and governance initiatives using tools like ZoomInfo, D&B, Ringlead, and 6sense to ensure data completeness, accuracy, and scoring readinessStandardized data deduplication, segmentation, and hygiene practices, ensuring a clean and actionable marketing databaseCollaborated closely with Demand Gen, Sales Ops, and Analytics to align KPIs, attribution models, and campaign performance reportingGuided the implementation and adoption of new tools and process enhancements, acting as a bridge between business users and technical teamsSupported GTM and ABM planning efforts, including territory design and firmographic-based account targetingPartnered with cross-functional stakeholders to turn insights into actionable operational improvementsCreated solutions that reduced manual effort, improved data quality, and preserved historical data lineage for audit and tracking.

Education

• Bangalore Institute of Technology

  Mechanical Engineering

  2012 — 2016