Sabrina Urban
Global Sales Coordinator @Four Seasons
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WORK HISTORY
Global Sales Coordinator @Four Seasons
In my current role, I support the Vice President of Worldwide Sales (Group & Business Travel) and two Business Travel Global Account Directors, managing operational and sales support across the Business Travel portfolio of 77 Global Accounts generating $104M+ in annual revenue (2025) across the U.S. and EMEA regions.Previously, I provided coverage for two six‑month maternity leaves in the San Francisco and Dallas offices, supporting Group Account Directors with $20M–$55M revenue goals through account planning, executive‑level sales coordination, and pipeline reporting.•Representing the company at major global industry events and showcases, including Toronto and Washington, D.C, and high‑profile travel fairs engaging with clients per event.•Leading and supporting large‑scale sales initiatives such as Corporate Sales Development Week, TI Sales Development Week, NBA Week (Chicago), Pre‑GBTA (Denver), IMEX, and Group Showcases.•Delivering end‑to‑end account and sales operations support, including pipeline management, forecasting, reporting, executive scheduling, and client communications, using Salesforce, PowerBI, and Excel.•Serving as a trusted, autonomous point of contact during leadership absences and organizational restructuring, streamlining processes to support expanded Business Travel and full EMEA coverage.
EDUCATION
New York University
Bachelor of Science - BS, Hotel & Tourism Management
ABOUT SABRINA URBAN
I’m Sabrina Urban, a dedicated Sales Coordinator with a strong background in luxury hospitality and global sales support. I currently support the Vice President of Worldwide Sales, Group & Business Travel, along with two Global Account Directors, helping drive business across 130+ Four Seasons Hotels and Resorts worldwide.My professional experience spans leading brands like Four Seasons, The Ritz-Carlton, and The Westin, where I’ve built a reputation for organization, responsiveness, and client-focused execution. I hold a Bachelor’s degree in Hotel and Tourism Management with a minor in Psychology from NYU, where I developed the foundation that fuels my passion for hospitality and relationship-driven sales.
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