Sabrina Davis

About Sabrina Davis

I’m a take-charge customer experience leader with 20+ years of leadership across public and private sector organizations. My work centers on leading CX-focused digital transformation, building customer-first teams, and aligning cross-functional departments to deliver measurable impact.I’ve served as a strategic advisor to senior leadership and Boards, led large-scale customer re-engagement strategies post-COVID, and launched innovative service, fare, and digital programs that modernize the customer journey. I engage customers and communities through inclusive outreach and partnership-driven engagement to build trust, surface unmet needs, and shape more equitable services.Core Strengths:> Customer Experience Strategy & Transformation> Digital Engagement & CX Service Design> Cross-Functional & Key Stakeholder Alignment> Customer-Centric Culture & Team Leadership> Insight-Driven Customer Experience DesignI recently completed my Master of Arts in Leadership at Claremont Graduate University, further reinforcing my commitment to continuous learning and innovation. My leadership style is grounded in a growth mindset, and I’m driven to make a lasting impact by improving people\'s experiences of public transportation and public service.

Experience

1. Director, Customer Experience

   Metrolink

   Oct 2025 — Present · Los Angeles, CA, US

   I lead end-to-end customer experience, bringing together Customer Relations, and the Communications Desk to deliver clear information, fast service recovery, and data-driven improvements across the rider journey. I align CX with Operations, Safety, IT, and Communications and rider experience feedback translates into better decisions, access, and equity.

Education

• British Columbia Institute of Technology

  Leadership, Digital, Technical Writing

  2011

• Pitman Business College

  Computer Information Systems Diploma, Computer Information Systems

  1999 — 2000

• Kwantlen Polytechnic University

  Bachelor of Business Administration (BBA), Marketing Management, Entrepreneurial Leadership

  1997 — 2001

• Claremont Graduate University

  Master of Arts - Leadership, Drucker School of Business

Skills

• Product Marketing
• Social Networking
• Brand Awareness
• Social Media Marketing
• Lasting Relationships
• Integrated Marketing
• Strategic Partnerships
• Sales
• Training
• Marketing Budget Management
• Forecasting
• Enthusiast
• Competitive Analysis
• Consumer Marketing
• Management
• Team Building
• Marketing Strategy
• Program Management
• Promotional Analysis
• Project Management
• Advertising
• Strategic Planning
• Recruiting
• Marketing
• Business Strategy
• Executive Management
• Customer Relationship Management (Crm)
• Public Speaking
• Media Planning
• Budgeting
• Analytical Skills
• Event Planning
• Budgets
• Business Process Improvement
• Customer Service
• Retail
• Direct Marketing
• Entrepreneurship
• Account Management
• Team Leadership