Sabrina Jowders

About Sabrina Jowders

Building and scaling full-funnel demand engines that connect email and lifecycle marketing, content, paid channels, and conversion-driven GTM campaigns—always grounded in data, experimentation, and real customer insight.A creative content writer and growth operator focused on intentional messaging that drives acquisition, supports retention, and performs across the entire buyer journey.Strong GTM & cross-functional execution, aligning sales, product, and marketing to launch integrated campaigns that drive pipeline, improve efficiency, and deliver measurable results—supported by hands-on work in HubSpot and Salesforce.

Experience

1. Demand Generation Manager

   Simpleconsign

   Feb 2024 — Present · Columbia, MO, US

   SimpleConsign’s point of sale (POS) and inventory management software is the system of choice for the resale industry. With SimpleConsign, you can make transactions easy for customers and staff, manage multiple types of inventory (consignment, buy outright, vendor-owned, store-owned), run custom reports to gain valuable business insights, and build loyalty with your vendors and consignors.As Demand Generation Manager, I help drive demand and growth by generating qualified leads and guiding them through the funnel. Lead full-cycle campaign management across channels including paid media (primarily Google & Meta), email marketing, and organic search. Created and manage The Resale Network, the largest digital community in the resale industry, coordinating both in-person and virtual events, content, and community engagement. Work daily in HubSpot and Salesforce, partnering closely with Sales and Customer Success on initiatives and promotions.

Education

• University of South Carolina Aiken

  Master of Business Administration - MBA, Project Management

• University of New Hampshire

  Bachelor of Science - BS, Business Administration

  2016 — 2019

• UNH Peter T. Paul College of Business and Economics

  Business Administration

  2016 — 2019