Yanfei Gong
Marketing and GTM lead, eCommerce expert, global selling expert
- Role
- Product Marketing Leader at TikTok
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Yanfei Gong
Leadership Building & Leading Global Teams | Influencing C-Suite Leadership | Managing Budgets | Reporting & MeasurementMarketing Go-to-Market Strategy | Paid / Earned / Owned Channels | Online / Offline Channels | Events | Creative Agencies | Marketing Strategy | Digital Marketing | Digital Media | Email Marketing | Brand Building Consumer Campaigns | Partnerships
Experience
Product Marketing Leader
Mar 2024 — Present · Seattle, WA, US
Education
Illinois Institute of Technology
Master, Marketing Communication
2010 — 2012
Skills
- Sem
- Google Adwords
- Data Analysis
- Simulation
- Ppc
- Google Webmaster Tools
- Segmentation
- SEO
- Smo
- Consumer Behavior
- Marketing
- Omniture
- Web Analytics
- Integrated Marketing
- Social Media Marketing
- Microsoft Excel
- Online Marketing
- Excel
- Competitive Analysis
- Google Analytics
- Search Engine Marketing (Sem)
- Direct Marketing
- Interactive Marketing
- Decision Trees
- Customer Acquisition
- Pay Per Click (Ppc)
- Strategy
- E-Commerce
- Customer Insight
- Mobile Marketing
- Market Analysis
- Marketing Research
- Multivariate Testing
- Cms
- Dart
- Html
- Social Networking
- Keyword Research
- Market Research
- Social Media
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