Sabrina N. Browne

About Sabrina N. Browne

Sabrina Natasha Browne is an award-winning PR executive, menstrual equity advocate, and luxury content creator. Currently, Sabrina is a SVP, Personal Banking at Citi. She focuses on helping Citi Branded Cards breakthrough with consumer media, drive consumer affection and connect Citi to culture nationwide. Sabrina’s day to day is a mixture of integrated communications work including: earned media, influencer relations, executive visibility, product launches, talent relations, data-driven storytelling and more. Before joining Citi, Sabrina served as a VP at BCW (now Burson), where she led award-winning communications for Fortune 500 companies like Bank of America, Campari Group, Colgate-Palmolive, Nestle Waters, LVMH, and Walgreens Boots Alliance. Her expertise spanned earned media, strategic communications, executive visibility, and product campaigns, making her a trusted partner for global brands to reach consumers. Prior to BCW, Sabrina advanced the political landscape with Emerge New Jersey, empowering over 40 multicultural women to run for office. She collaborated with leaders like U.S. Senator Cory Booker to expand representation in public service. Early in her career, Sabrina supported earned media, influencer relations, and brand activations at Hunter.Sabrina is a global leader in menstrual equity outside of the workplace. As a Partner at The Flow Initiative, she has donated 2 million menstrual health products to underserved communities, while her role as a Board Member at Menstrual Rights Global positions her as a leading voice on the intersection of menstrual health and systemic change. Her expertise and advocacy have made her a trusted collaborator with policymakers, grassroots organizations, and global entities alike.To date, Sabrina’s transformative leadership has earned her national and international recognition- PRWeek’s NextGen Leaders 2025- NJ.com’s Women to Watch List, 2025- NJ General Assembly Resolution, 2024- Advertising Week\'s Future is Female, 2023- Involve’s Top 100 Women Future Leaders, 2023- Ad Club of NY’s Icons, Rockstars and Innovators, 2023- PRWeek’s Women to Watch, 2022- Business Insider\'s 20 Rising Stars in PR, 2022- Empower 100 Global Executive Role Models, 2022- Diversity Action Alliance’s G.E.M.S, 2022- Women We Admire’s Top 100 Women Leaders in NJ, 2021- Crain’s Notable in Marketing and PR Award, 2021- PRSA-NY\'s 15 Under 35 Award, 2019With an unmatched ability to connect strategy, culture, and advocacy, Sabrina Natasha Browne is a trailblazer across industries.

Experience

1. Senior Vice President, Personal Banking

   Citi

   Feb 2024 — Present · New York, NY, US

   Manage internal and external communications strategy for Citi’s Branded Cards portfolio, supporting key products and experiences across travel, dining, entertainment, and lifestyle- Partner with cross-functional leaders across U.S. Personal Banking, Global Communications, Marketing, Legal, Risk, and Compliance to align messaging with business priorities and consumer insights- Amplify major announcements including new product launches, digital payment innovations, and entertainment partnerships- Guide the development and execution of integrated earned media strategies, influencer engagement, and executive visibility efforts- Cultivate and manage relationships with influential voices across finance, lifestyle, entertainment, travel, and trade media- Support high-impact initiatives tied to culture and commerce, delivering results that resonate with consumers and drive brand relevance- Collaborate with internal and agency teams to bring disruptive ideas to the table to drive earned media value- Draft and edit a wide range of communications materials including: PR plans, press releases, media strategies and pitches, briefing documents, executive remarks, FAQs, news articles, newsletters, and creative assets

Education

• Seton Hall University

  Bachelor of the Arts, Public Relations

  2009 — 2013

• Seton Hall University

  Master of Arts, Strategic Communication

  2014 — 2016

• Colonia High School

  High School Diploma, Business Administration and Management, General

  2005 — 2009

Skills

• Public Relations
• Press Releases
• Social Media
• Social Media Marketing
• Blogging
• Event Planning
• Microsoft Word
• Public Speaking
• Marketing
• Editing
• Powerpoint
• Publicity
• Leadership
• Facebook
• Creative Writing
• Retail
• Media Relations
• Strategic Communications
• Strategic Planning
• Microsoft Office
• Event Management
• Social Networking
• Time Management
• Corporate Partnerships
• Strategic Partnerships
• Microsoft Powerpoint
• Cision
• Muckrack
• Message Development