Sabrina Ramadani
Value Based Care VP | Fractional CMO | Innovative Strategist Creatively Driving Growth in HealthTech & Beyond | Marketing Leader | Board Member | Health Solutions GTM Strategist | Founder of Next Quest Consulting
- Role
- Executive Director of Marketing at SpectraMedix
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Sabrina Ramadani
Known for building highly successful and efficient marketing engines for health tech companies at critical phases of acceleration, from market entry through growth stage.I’m a healthcare and health tech marketing leader trusted to drive measured, sustainable growth in complex, regulated environments. I blend executive-level strategy with hands-on creative and operational execution, helping organizations scale revenue while protecting credibility, margin, and long-term enterprise value.Across early-stage startups, scaling growth companies, and enterprise organizations, I’ve been repeatedly brought in to clarify positioning, align marketing with sales and product, and build go-to-market foundations that support multimillion-dollar revenue growth without overpromising or eroding trust.What differentiates my approach is both range and leadership maturity. I lead with high emotional intelligence, clarity, and accountability, while retaining the ability to execute deeply in-house when needed. This allows teams to move faster, reduce unnecessary agency spend, and maintain cross-functional alignment, particularly in healthcare environments where nuance matters.I’m especially effective in situations that require- Translating complex clinical or technical value into clear, credible market narratives- Aligning marketing tightly with real buyer behavior and sales execution- Building psychologically safe, high-performing teams that deliver under pressure- Driving adoption and pipeline growth with discipline and integrity- Navigating ambiguity with calm judgment and strong cross-functional leadershipHighlights- Led rebrand and GTM transformation for a resource-constrained MedTech startup, scaling revenue from $1M to $20M+ in under five years- Built and executed demand strategy for an AI HealthTech company during market entry, driving $1.45M ARR in year one with a $10–15M projected pipeline- Developed new vertical and product positioning for a $240M public company- Managed and scaled budgets from $0 to $2M+, prioritizing capital efficiency and measurable outcomes- Built and led cross-functional teams across marketing, growth, sales enablement, data, and customer success.I’m often described as a leader who brings clarity, emotional intelligence, and steady execution to high-stakes growth moments, and who earns trust quickly with executives, partners, and teams alike.Known for:Market entry leadership • Revenue-aligned marketing • Capital-efficient growth • High-EQ leadership • Credible GTM execution • Strategy Creative Design and execution
Experience
Executive Director of Marketing
Jul 2025 — Present
End-to-end marketing ownership supporting YoY revenue growth, GTM execution, and cross-functional alignment in a lean, high-growth healthcare environment targeting payers, systems, and provider audiences. Lead entire marketing function, owning strategy, execution, Ai, and operations across demand generation, GTM, messaging, digital, and sales enablementPartner directly with Sales and Executive Leadership to support multimillion-dollar annual revenue goals, aligning marketing priorities to pipeline creation, deal velocity, and account penetrationServe as the primary architect of go-to-market strategy, including positioning, value narratives, ICP definition, and solution packaging for complex healthcare buyersManage and mentor growing marketing team across the U.S. and India, balancing execution velocity with sustainable capacity planningOwn marketing infrastructure and budget, including platform strategy (e.g, CRM/automation), vendor management, forecasting, and proactive cost optimizationDrive website and digital strategy end to end—from roadmap and vendor coordination to timeline ownership and executive review—ensuring alignment with GTM and sales needsPartner with Sales, Product, and Executive Leadership to drive cross team alignment and streamlined executionBuild and operationalize sales enablement frameworks, including messaging, collateral, account support, and executive-ready narratives to support high-stakes sales conversationsBalance strategic leadership with hands-on execution in a resource-constrained environment, prioritizing high-leverage initiatives that directly support revenue outcomesProactively identify risks, capacity constraints, and downstream impacts, surfacing recommendations early to protect timelines, budgets, and team effectivenessFocus areas: Healthcare GTM • Revenue-aligned marketing • Growth strategy • Sales enablement • Lean team leadership • Cross-functional execution • Marketing ops • Executive partnership • VBC
Education
Salem State University
Bachelor of Arts - BA, Fine Arts (Design, Marketing)
Boston University
Master's degree, Creative & Innovative Leadership (Business Hybrid)
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