Sabrina Costa

About Sabrina Costa

With over 12 years of experience in web production and marketing, I am a seasoned professional with a strong foundation in Virtual Private Network (VPN) and Content Management Systems (CMS) knowledge. As a proficient Web Producer, I have successfully managed various projects, ensuring seamless integration of VPNs and CMS platforms to optimize digital content delivery. My expertise extends beyond web production, encompassing a diverse range of skills in marketing, corporate communication, and business development. I have led successful PR and media campaigns, utilizing strategic planning and social media management to enhance brand visibility and engagement. Additionally, my experience in media relations, market research, and competitor analysis has allowed me to drive advertising and promotional campaigns with targeted precision, resulting in measurable outcomes and improved forecasting accuracy. In previous roles, I have excelled in networking, event coordination, and contractual negotiations, leveraging strong interpersonal skills to cultivate partnerships and secure advantageous deals. Moreover, my proficiency in IT skills, including Microsoft Office, iOS, and internet research, combined with expertise in Google Analytics, has enabled me to gather valuable insights and optimize digital marketing strategies for enhanced performance and ROI. As a Product Manager, I am poised to leverage my top skills in metadata management, taxonomy development, and digital asset optimization to drive innovation and efficiency. With a track record of achieving measurable results, including improved metadata accuracy, enhanced taxonomy usability, and streamlined digital asset workflows that significantly reduced processing time by 70%, I am committed to delivering impactful solutions that align with organizational objectives and drive sustainable growth.

Experience

1. Digital Content Specialist

   MotorTrend Group

   Jul 2015 — Present · El Segundo, CA, US

   Oversee the internal and external flow of long form materials and the upkeep of the media asset logs. Maintain and update the content for Motor Trend digital sites including: Uploading episodes, promos, and other assets based on content calendar- Ensure content and media processing and uploading is managed daily for editorial operations of the SVOD|AVOD platforms- Communicate with senior leadership regarding delivery requirements, confirmed schedules of content, delays, quality issues or rejections- Provide input into the design, implementation and documentation of new processes aligned with the strategic direction set by the operations senior management team.Maintain workflows of media, paperwork and guidelines to localization providers and their deliverables, ensuring deadlines are met and associated records are kept- Participate in capacity planning activity through weekly planning sessions with the scheduling teams.Ensure content delivery rejection triages are conducted and participate in corrective action when required- Liaise with the scheduling team and external distributors to ensure content deliverables are received on time from production- Monitor language processes and ensure correct editorial compliance versions are identified and available- Facilitate the documentation of standard operating procedures for ad-hoc project responsibilities including constant review of best practices of new requirements as technology and services develop.

Education

• UCLA

  Certificate, Marketing

  2010 — 2012

• Universidade Católica de Pernambuco

  Bachelor, Journalism

  1998 — 2002