Sabina Sidler

VP, Brand Strategy & Customer Experience | Driving Customer-Centric Growth in Insurance

Role
Vice President of Brand Strategy & Cx (Customer Experience) at First Acceptance Insurance
Location
Nashville, TN, US
LinkedIn followers
500 followers

About Sabina Sidler

Customer-centric brand and experience leader with 15+ years of global experience across the U.S. and Europe. I focus on aligning internal experience and external delivery to strengthen market positioning and create consistent, insight-driven strategies across multi-channel environments.Skilled in simplifying complexity, connecting teams, and building experiences that serve both customers and employees.

Experience

  1. Vice President of Brand Strategy & Cx (Customer Experience)

    First Acceptance Insurance

    Mar 2024 — Present · Nashville, TN, US

    Leading the development and execution of enterprise brand, marketing, and customer experience strategies. Oversaw the company’s rebrand to FAIC, positioning the brand for future growth and market clarity. Evolving the CX function into a strategic business driver by aligning brand expression, employee experience, and customer delivery across all touchpoints. Driving cross-functional collaboration to simplify experiences, enhance brand perception, and support long-term growth across multi-channel environments.

Education

  • University of Zurich

    Master of Science UZH, Psychology | Minor in Statistics & Economic Psychology

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Sabina Sidler — Vice President of Brand Strategy & Cx (Customer Experience) at First Acceptance Insurance in Nashville, TN, US | Unifers