Sabina Besra

About Sabina Besra

Sabina is a passionate cross-platform creative with 8+ years of design, 5+ years of creative operations management, and 4+ years of leadership experience across B2B, SaaS, Technology, and Non-profit organizations who thrives in a fast-paced and challenging environment that offers opportunity and resources to experiment with innovative customer experiences. She is well-versed in technical design skills across a variety of mixed-media, including print, digital, web design, UI, animation, social media, environmental design, audio editing, film production, and photography. Her expertise in these skills has allowed her to successfully manage and mentor designers of all levels by providing creative direction that incorporates best practices and visual strategies behind decisions. Her dedication for design and the creative community spans beyond a M-F/9-5 as she actively volunteers as a Board Member for Monument Women\'s Creative Alliance, a video/audio assistant and day-of-event coordinator for CreativeMornings Baltimore and an annual Portfolio Reviewer for AIGA Baltimores’ Ink & Pixels event. When she is not designing, thinking about design, talking about design, learning more about design, or immersing herself in the creative community, you can find her spending time outdoors on a hike or looking for the next great tacos spot (recommendations are welcome).

Experience

1. Senior Design Manager

   ZeroFox

   Mar 2021 — Present · Baltimore, MD, US

   Leverages management experience to lead, coach, and mentors a team of junior-level and senior-level designers and developers. • Serves as the creative services operations manager for all creative requests by gathering requirements, identifying gaps, creating sprint points and timelines, assigning tasks, tracking progress, and reviewing finalized files to ensure quality and consistency while providing Marketing leadership with quarterly metrics through a centralized view of projects to support company roadmap and OKRs. • Partners with creative team, marketers, and product managers to build branded design systems and pattern libraries while developing resources, guidelines, and templates that empower departments to create consistency company-wide. • Provides art direction and strategic brand guidance for the in-house design team and external contractors/firms to ensure consistent high-quality work. • Prioritizes website optimization with user-centered changes, refinements, and improvements by concepts, proposals, and updates to executive stakeholders. • Responsible for researching, designing, and prototyping new experiences, campaigns and marketing initiatives across products and solutions with the use of customer journeys, storyboards, wireframes, flow charts, and high-fidelity mockups.

Education

• University of Maryland Baltimore County

  Bachelor of Arts (B.A.), Graphic Design

  2010 — 2013