Saba Gupta
PR & IMC || Ex-Archetype | Ex-Hill&Knowlton Strategies || IIM-C | Xaviers | Hindu
- Role
- Corporate Communications Consultant at One Source
- Location
- South Delhi, IN
- LinkedIn followers
- 500 followers
About Saba Gupta
An Integrated Marketing Communications (IMC) and Public Relations (PR) professional with 6+ years of experience in the industry. I enable brands to up their game in the competitive landscape by driving compelling brand stories across media channels and benefitting clients through smart consultation on piloting the right communication, PR, social media, digital engagement and content strategies. A passionate storyteller, I have extensive and proven experience across corporates as well as start-ups. In my previous stints with leading PR and Integrated Marketing consulting firms, I have managed and led an array of clients including many renowned brands, played a key role in new business development and led various sales and marketing initiatives. Currently, I aspire to lead more impactful campaigns and hone my management and digital skills further through continuous learning, exposure and opportunities. I’m eager to work for clients around sectors like education, government, celebrity, and fashion, in addition to my forte in driving strategic communications for clients in the lifestyle, hospitality, technology (B2B & B2C), social development, entertainment, corporate and startup space. Beyond work, I have a penchant for extracurricular activities. I\'m a trained dancer and sports enthusiast, and have an interest in travelling, coaching, public speaking, and reading. I aspire to work with leaders who ‘inspire by example’ and in an environment that encourages honesty, transparency, trust and motivation.
Experience
Corporate Communications Consultant
May 2023 — Present · New Delhi, IN
Education
Modern Vidya Niketan, Sector 17, Faridabad
CBSE, Business/Commerce, General
2012 — 2013
Xavier Institute Of Communications
Post-Graduate Diploma in Mass Communication Studies, Public Relations & Corporate Communicaton
2016 — 2017
Indian Institute of Management, Calcutta
Executive Programme, Digital & Social Media Marketing Strategy
2020 — 2021
Hindu College, Delhi University
B.A. English (Hons) , Literature
2013 — 2016
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