Saarthak Dutt

About Saarthak Dutt

Saarthak chose to write this in third person. Just like he chose to become a copywriter after earning a degree in Petroleum Engineering — a decision that turned out to be the right kind of detour.He is currently Executive Creative Director at Leo Burnett, India. Over more than a decade, Saarthak has steadily climbed the creative ranks by building a portfolio of insightful, well-crafted work. His strength lies in understanding a brand’s business, culture, and ethos — and crafting creative solutions that fit like a glove.He has worked across categories like FMCG, Telecom, Automobiles, and Online Travel, at agencies such as Ogilvy (Mumbai), Lowe Lintas (Gurgaon), McCann (Mumbai), Cheil Worldwide, and MagicCircle Communications.Saarthak has led creative for major brands including Haleon (Iodex, Otrivin, Panadol), Pepsi, Sting, Doritos, 7UP, Spotify, Google, Vodafone, Cadbury 5 Star, MakeMyTrip, Zomato, MG Motor, Samsung, VIVO, Pernod Ricard, Reckitt, OLX, Hindware, and Goibibo.Along the way, his work has picked up a few national and international awards too.

Experience

1. Executive Creative Director

   Leo India

   Dec 2021 — Present · Gurugram, IN

   Brands: PepsiCo, Spotify, Airtel, Apple, Zupee, Reckitt, Popeyes Chicken, Niva Bupa, Haleon (Iodex), Almond Board of California, Canara HSBC Life Insurance, and more.

Education

• Maharashtra Institute of Technology

  B.E., Petroleum

Skills

• Marketing
• Content Strategy
• Interactive Advertising
• Email Marketing
• Social Media
• Social Media Marketing
• Online Advertising
• Direct Marketing
• Digital Media
• Creative Strategy
• Brand Development
• Advertising
• Copywriting
• Integrated Marketing
• Digital Strategy
• Marketing Communications
• Corporate Communications